Online Marketing > Traditional Marketing
Online marketing will get your more calls versus traditional marketing. It’s easy to create an A/B campaign, see which one works better, and use it. With most online marketing, you don’t pay until a user clicks on your ad. Can you say that about traditional marketing?
Mobile Internet Searches > PC Searches
When you are looking for the perfect suit, wedding flowers, venue, store, or whatever, do you run to your computer? No. You pull out your phone and start searching. Guess what? So are your clients. 2015 is the year to make sure your website is responsive (that means it fits on ANY device).
Success Through Client Engagement
Are you making the most out of social media? Are you writing engaging blog content that brings customers back to your website to find out more? The more interactions you have with clients, the more likely they are to buy from you.